Engineer Clarity After Disruption
Reclaim narrative authority, momentum, and direction
A 45-minute strategic conversation for people who can’t follow the old map anymore. Whether you are pivoting a business or rebuilding a life, we will find the signal in the noise.
$197 — Includes signed book
($750 value)
When life breaks the script, motivation
isn’t enough.
Most people don’t stall because they lack intelligence or drive.
They stall because the story they’re telling no longer matches the life they’re living.
Something ended:
- A role
- A business model
- A relationship
- A sense of certainty
And now the familiar paths don’t apply.
This session exists for that moment.
What This Session Is (and Is Not)
This is:
- Diagnosis, not coaching
- Structure, not hype
- Direction, not overwhelm
This is not:
- Therapy
- Motivational speaking
- A sales call disguised as help
If we work together beyond this session, it will be because clarity revealed a next
step worth taking—not because you were pushed.
What We’ll Do Together
In 45 focused minutes, we will:
Separate Signal from Noise
What actually matters right now
Most moments of “being stuck” are really moments of overload. We’ll distinguish between what’s structurally broken and what’s simply loud, so you stop reacting and start seeing clearly again.
Expose Narrative Friction
Where your story undermines momentum
How you describe your situation—out loud and internally—either builds trust or quietly erodes it. We’ll identify where your current narrative creates hesitation, confusion, or drag, and where it already carries authority.
Identify the First Movable Piece
Action without overwhelming
You don’t need a full plan to regain momentum. You need one deliberate move that changes the system. Together, we’ll surface the smallest action that creates the greatest forward shift.
Restore Agency and Direction
Clarity you can act on immediately
By the end of the session, you’ll know what you’re responsible for now—and what you can safely release. This isn’t motivation; it’s orientation, so your next steps feel grounded instead of forced.
Who This Is For
This session is designed for people who are:
✔ Navigating reinvention after loss, disruption, or burnout
✔ Founders, operators, creators, or professionals between chapters
✔ Capable, thoughtful, and stuck—not lazy or confused
✔ Ready for clarity, not validation
Who This Is Not For
This is not a fit if you are:
❌ Looking to be told what you want to hear
❌ Seeking permission rather than responsibility
❌ In acute crisis that requires emotional or clinical support
❌Expecting a step-by-step life plan in one call
Clarity works best when there is capacity to receive it.
What’s Included
45-Minute Live Clarity Session
Focused strategic conversation
This is a live, one-on-one video call designed for depth, not performance. We use the time to diagnose, orient, and identify what actually moves your situation forward—without scripts or sales pressure.
Clear Priorities and Next Steps
Action you can take immediately
You’ll leave the session knowing what matters now, what can wait, and what to move first. The goal is usable clarity—not a long plan you’ll never revisit.
Wild Ducks Don’t Fly in Formation
Signed copy of Joseph's Book
A physical reference to the framework.
After the call, you’ll receive a signed paperback copy of the book. It serves as a tangible anchor to the thinking behind the session, helping the clarity persist beyond the conversation.
Why the Book Matters
The session is the conversation.
The book is how the thinking stays with you.
Wild Ducks Don’t Fly in Formation is not motivation or theory—it’s a narrative field manual about engineering freedom after disruption by rebuilding authority, coherence, and resilient structure.
After the call, the book becomes:
- A shared language
- A reference point
- A reminder of momentum
How It Works
That’s it. No funnels. No pressure.
Reserve and Pay for the Session
Secure your spot simply
Reserve your session through a straightforward payment and booking process. Once confirmed, your time is protected and the process begins.
Complete a Short Intake
Five minutes of context
You’ll answer a few focused questions so we can use the session time well. This isn’t homework—just enough signal to avoid surface-level conversation.
Attend the Live Conversation
Focused strategic dialogue
We meet for a 45-minute video conversation designed for clarity and diagnosis. No scripts, no presentation—just a serious, thoughtful exchange.
Receive Your Signed Book
A physical reference point
After the session, a signed paperback copy of Wild Ducks Don’t Fly in Formation is mailed to you. It anchors the framework we used and helps the clarity endure.
A Note on Grief and Disruption
Many people who book this session are carrying some form of loss—personal, professional, or existential.
Grief doesn’t always announce itself. It can show up as fatigue, indecision, loss of confidence, or a sense that the old way of being no longer fits.
This session is a judgment-free space for rebuilding.
You won’t be rushed, diagnosed, or asked to “reframe” anything before you’re ready. We work with what’s present—plainly, respectfully, and without pressure to perform or resolve anything on the spot.
Clarity can coexist with grief.
Rebuilding doesn’t require erasing what mattered.
About Joseph Franklyn McElroy
I’ve lived through multiple cycles of collapse and reinvention—across industries, geographies, identities, and business models.
I don’t help people “find themselves.” I help them see what’s already trying to emerge—and design structures that support it instead of suffocating it.
My work sits at the intersection of narrative, business design, and lived resilience. This session is where that thinking is applied directly to your situation.
BELIEVE, BELIEVE, BELIEVE!
Enjoy the incredible lightness of clarity.
Every so often, there’s a Joseph McElroy: an advisor who defies the business stereotypes. The McElroys kick open the doors of old models and capitalize on what they believe.Nancy Cohen, Open Magazine
Real Stories. Real Results.
These words below come directly from the people Joseph has helped or worked alongside.
They reflect not just outcomes, but the collaboration, clarity, and long-term relationships built along the way.
“Joseph is the expert for firms in need of cost effective and creative, out of the box ideas to reach/expand their audiences and gain their trust.”
“When the subject is digital marketing and narrative, Joseph is always the smartest person in the room. His innate creativity coupled with his deep understanding of the workings of our world, make him a singularly unique talent and an irreplaceable asset to the people he works with.”
“Joseph is an expert, thought leader and team builder. His insights into the intersection of marketing, technology, culture and media are profound.”
“Joseph is a smart and inventive advisory professional. Joseph understands the digital space and the world we work in quite well and knows how to maximize results for his clients…and he’s a pleasure to work with.”
“Joseph is that rare combination of creative, strategic thinker and highly-detailed, results-based consultant. The results we continue to get from his work continually exceeds our scope and expectations.”
“Joseph’s story and insights helped me create a new path for my life after the death of my son. He inspired me to get my MBA in writing”